Unit 1: How do we Know Things?

1 Common Ways of Knowing (not testing on this material Fall 2023)

We’re going to take things slowly on our quest to understand social scientific communication research methods. This chapter kicks us off by describing an explanation for the common (non-scientific) ways that people know stuff. These “everyday” ways of knowing are often accepted without challenge, testing, or proof. Seems sketchy, right? The point of this chapter is to help you recognize if you, or others, are using this approach to determine what is valid.

Each chapter will describe the major concepts in students’ own words. Emily Hott, Leah Blask, McKenzie Paulsen, Caleb Moody, Isabella Caruso, and Sofia Rupert worked with me to write the first draft of each of the chapters in 2019. Emily Hott, Leah Blask, McKenzie Paulsen, Caleb Moody continued to work on subsequent drafts to create what you see here, McKenzie and Caleb making edits right up through 2021. 

So with that, I’ll turn it over to your student textbook authors!

Learning Objectives

 Determine how we know things.


Everyday Ways of Knowing

How do you know the things you know? You may possess some logical knowledge, like knowing the answer to a math question. Maybe you also possess some knowledge that has been passed down through your family, like how to make grandma’s chocolate chip cookies. These, along with endless other types of knowledge help us construct and understand the world around us. It is important that researchers are able to identify different ways people might know things. In this chapter we will learn about “how we know things” which includes concepts such as a priori, authority, tenacity, and intuition. One thing to be aware of is that these everyday ways of knowing can have negative consequence, as some information one may think they know could actually be incorrect.

This week we’re working on your ability to:
Identify, analyze and evaluate non-scientific sources of information. Recognize non-scientific sources and the need to search for more information.

First lets talk about Personal Experiences.

    • Personal experiences are like memories. You experienced it in the past and learned from it. It can shape someone’s view and behavior towards an activity.
        • Example: Falling off a bike and getting injured has caused you to fear riding bikes. (You experienced falling down which has caused you to associate pain with bikes)
        • Example: You didn’t do so well on your last exam, so you know you should not procrastinate studying for them.
        • Example: From experience, you know that on Iowa home game days the buses will be packed and have an unusual schedule.

Second is Tenacity

    • Tenacity is assuming something is true because it is something you have always been told. This information doesn’t have to be true.
        • Example:  Old wives’ tales are common examples of this, such as the myth about waiting 30 minutes after eating to go swimming.
        • Example: If you are placed in Burge, you know you will be living in the craziest Residence hall because it has always been the craziest Residence hall. (You have told this and believe, but it doesn’t have to be true)
        • Example: New York has superior pizza to Chicago.

Third is Authority

    • Authority is believing something because someone of higher power, education, or social status told you so. This can a professional, a celebrity, or anyone else with authority.
        • Example: Jenny McCarthy creating an Anti-Vaccination following because people believe what she says about vaccines because of her celebrity status.
        • Example: Bruce Harreld (University of Iowa President) sends out a mass email to the student body saying that COVID-19 is no longer a threat. You take this information as accurate considering his position of authority at the University.

Fourth is Tradition, Custom, and Faith

    • Tradition and customs involve knowledge that we receive from our family or closer communities. It is different from tenacity because tenacity is more colloquial and widespread, whereas tradition is specific to family, community, and/or people who share the same faith.
        • Example: Having a “right way” to cook something based on a family recipe that has been passed down for generations.
        • Example: The “tooth fairy” disposes of old teeth and isn’t creepy at all.
        • Example: It’s impolite to talk about ABC at/when/during XXZ (e.g., “business” at the dining table)
        • Example: The “Golden Rule” that you should treat other people as you would like to be treated (“do onto others as you would have them do onto you”).
George Michael says you gotta have faith, and it’s true in a lot of circumstances (e.g., religious beliefs). However, if it’s related to something that CAN be proven…and proven untrue…it’s time to engage in some critical thinking.

Fifth is Magic, Superstition, and Mysticism

    • These are ideas you have about the supernatural or forces out of your control.
        •  Example: The common saying that if you break a mirror, you will have 7 years of bad luck.
        • Example: Tapping the Kinnick statue on the way into the stadium to “help” the team play.
        • Example: If you don’t eat China Star before a stats exam, you will fail.
        • Example: It is bad luck to walk counter-clockwise in circular hallways.
        • Example: The cat pictured below is evil (probably true, actually)
        • (Gasp! Mr.B I’m totally telling Jenn that you said this about poor, innocent Harry…)

Sixth is Intuition and Hunches:

    • This is knowing by instinct and having a “gut feeling”…you just know.
        • Example: When watching a scary movie, you sense danger and anticipate the jump scares.
        • Example: Your football team is ahead of the Packers in the final quarter, but you just “know” Aaron Rogers is about to throw some absolute rockets to his receivers and win anyway…
        • Example: When you have a “feeling” that you forgot to do your homework for this class… Yikes!

Seventh is A Priori Reasoning:

    • A Priori is logical reasoning that leads to the ability to know things without having had to experience them. It often involves putting two things you know to be true together in order to “create” a third “fact.”
        • Example: Pizza has tomato sauce. Tomatoes are healthy. Therefore, pizza is healthy.
        • Example: You know the hills at home get slippery during winter, so you exercise caution driving down Washington St during winter so you don’t hit people walking into the Library.
        • Example: Your friend got busted for shoplifting at Hyvee, so you know you will get in trouble if you shoplift at the Fareway.
        • Example: You are a student at the University of Iowa. University of Iowa students love football. You love football.

However, as you will see in the next reading passage these ways of knowing can be limited by bias, lack of evidence, and individual circumstances.

Got ideas for questions to include on the exam?

Click this link to add them!

 

Unit 1: How do we Know Things?

1. Common Ways of Knowing

2. Problems with Common Ways of Knowing

3. Evil Plot to Develop Competent Information Consumers

4. Would you like to write your own exam questions?

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